Sell your standing inventory, like a model home, no furniture needed.
An empty spec gets a price cut. One that shows like the model gets a buyer. Stilar puts the model home in every finished home, on the buyer’s phone at the door.
Three ways an empty house costs money.
In August, 35% of builders cut prices by 6% on average. On a $400,000 spec, that’s $24,000.
Rate buydowns, closing costs, and upgrades. In August, empty houses needed them to move.
Self-guided tours bring the buyers you paid for. They walk the house alone and leave.
Source: NAHB/Wells Fargo Housing Market Index, August 2026.
Empty house at the door. The model home on the buyer’s phone.
On iPhone
Buyers scan a QR code with Stilar’s iOS app. No login.
On Android
It opens in the browser. Nothing to install, nothing to sign up for.
True to scale
Every piece at its actual size, right where it would stand.
What the empty house did on Saturday.
Which houses get walked, which rooms hold attention, and for how long. Per house, plan, and community.
Every interior, for every channel.
Stills of every room on every plan we set up. Listings, ads, realtor emails, and the community page.
One price cut. Or merchandise every finished home in a community.
A cut moves one house and leaves nothing behind. Here is what the same money buys on every house.
Four floorplan set-ups, paid once, plus twelve months of the subscription for one community.
A 6% cut on a $400,000 spec. The house sells, the money is gone, and the next spec on the plan still shows empty.
*Four plans, one community, year one. More plans add set-up per plan. Each community adds a subscription. A merchandised model home runs $70,000 to $170,000 in year one, including the house and its carry.
Sources: NAHB/Wells Fargo Housing Market Index, Presidio Property Trust SEC filings, Multi-Housing News, Pro Builder, HomeAdvisor, Angi, EIA.
Three steps. We handle all three.
We Scan & Design
We scan one to three houses per plan, then design it in your model-home style.
We Turn It On
Every finished home on the plan shows like the model, including new specs.
Buyers Walk In
Each house gets a link and door QR code. Buyers scan and walk it furnished.
gets its own link and door QR code.
Set floorplans once. Scale subscription based on inventory.
Floorplan set-up
Paid onceVaries on square footage and decreases with commitment.
- One to three scans per plan, so inventory differences are captured
- Two layout options in your model-home style and aesthetic
- Options and mirrored builds covered
Community
Quoted per community
- Best for one community with ~5 finished homes
- Every house on a set-up plan
- A link and door QR code per house
Division
Quoted per division
- Best for ~15 finished homes across communities
- Everything in Community
- One rate for every community
Enterprise
Quoted per company
- Best for 30+ finished homes across divisions
- Everything in Division
- Volume pricing on plan set-up
Fewer than five finished homes? Ask us about per-house pricing.
Book an intro call. You’ll know if it’s a fit.
A short call about your communities and your floorplans. How many finished homes you’re carrying, which plans they’re on, and what Stilar would do on them.